Welcome to our Digital Marketing Blog...
As a blogger and search engine consultant I’m often stunned by the shockingly low rates offered by some website owners seeking copy. How could they expect a piece on any subject to be well researched and written, fully rounded and presented when they were offering the likes of $3.50 per 500 words? Well often it seems that people aren’t concerning themselves with ‘well written’ or ‘fully rounded’, they just want content regardless of quality. Welcome... Read: Will the Google Panda Update Affect my Site?
If you run a business website or a blog, the chances are that you need to find images to use on them pretty regularly. This can be time consuming and sometimes expensive – stock images can vary from a few dollars (iStockPhoto) right up to a few thousand dollars (Getty Images). Of course you could steal them direct from Google Images (not a good idea!) or try taking your own photos, which can take up a... Read: Finding and Using Free Images Online with SEO Benefits
As web developers, designers and marketers, we often come across examples of websites that could’ve implemented a technology or process that little bit better. One example I came across the just other day is the NHS Direct website. I recently had cause to use the site, I wanted to call and speak to someone medically trained – my son was unwell and we wanted to rule out anything serious. I expect this is what many... Read: Mobile Content – NHS Direct Website